It seems very ugly when you come to know that you have paid more for the same service or item than you now have come to know; an offer at reduced price. A startup, Peekaboo Guru, has brought the solution for you.

Peekaboo Guru introduces an innovative way to reach the customers at the right time. Gone are the times when SMS were an effective way to reach the customers – nobody reads them now.

Imagine sending a push notification to the customer as soon he or she steps in to Dolmen Mall. Or a foodie receiving message as soon the car reaches a popular food street.

What is Peekaboo Guru?

Peekaboo Guru is a location based mobile application that acts as a complete lifestyle guide and shows the discounts, deals, sales and promotions offered not just by the businesses but their alliance partners as well such discounts on Banks cards, student cards, Insurance cards and vouchers companies.

The application solves many problems that people come across in their daily lives. Along with deals and discounts, a user can get the address and direction, branches, timings, contacts, consumer reviews, rating, gallery, menu/services of the business in different industries like Food, Fashion, Health, Education, Services, Entertainment and more.


Peekaboo Guru combines technology with practical usage. Through Guru Eyes, you can see places beyond the limited scope of human vision. Guru Eyes uses camera phone to show you places nearby.

Apart from that, users can view all the stores and businesses enlisted in a list view and a map view that’s launching soon.

Revenue Model

Peekaboo Guru provides API integration to the companies providing discounts and special offers such as the Banks, Insurance and Discounts Companies. More information such as direction, branches, contact, terms, ambience, menu and services are also to be provided by the applicant companies.

In return, Peekaboo Guru takes the responsibility to find out their potential customers by enlisting all the competitors in a single tab; reducing the cost of the businesses to manage data services to the bare minimum level.

Other sources of revenue include Merchant Premium listings, Advertisements, Push notification. Analytics and lead generation.

The Peekaboo Guru has attracted over 100 thousand downloads from all across Pakistan since its launch in July 2016. According to Google Analytics, there were over 2.1 million screen views between Jan 01 to Feb 10 comprising of over 7886 Hours spend on the app.


The Peekaboo Guru is available for Android, iOS and web users in Pakistan while the service is planned to launch in the UAE by the end of Q1 2017.

Android users click here

iPhone users click here

Web users click here